Free the Fruit

Eliminate avoidable single-use plastic produce bags!

Let's ditch single-use plastic produce bags!

These seemingly small items can pack a big punch in terms of waste reduction. Together, we can make a difference by choosing simple alternatives or changing habits when buying our fruit and veggies.

Our mission

We’re on a mission to cut easily avoidable plastic waste by encouraging shoppers to ditch single-use produce bags. Fruit and vegetables can easily be carried in reusable cloth bags, cardboard boxes, or even loose!

Join the movement to reduce waste with every shopping trip.

We’re currently working towards a pilot project to take our “Free the Fruit” campaign further. By providing support and signage to greengrocers. we’ll promote greener shopping choices. Together let’s make fruit and veg shopping more sustainable.

How you can help

Want to join the mission to cut single-use plastic waste? There are several ways you can get involved.

Fruit and veg stores wanted!

We’re seeking local grocers in the Melbourne metro area to partner with us to pilot our campaign.

Volunteer

If you’re keen to contribute to the campaign to ditch pesky single-use plastic bags,, we’d love to hear from you!

Share

Send through your pics of your plastic-free produce or tag us on Facebook, Instagram and LinkedIn and help spread the word about freeing the fruit!

Donate

Your donation can help to amplify the Free the Fruit campaign for consumers and Green Grocers in Victoria.